Tag Archives: Strategies

20Jun/22

How US food franchise Bar Louie built its localized digital strategy

June 20, 2022Online Marketing NewsB2C, brand awareness, brand strategy, Branding, Case Study, content, digital, Digital Marketing, digital marketing strategy, Facebook, Google My Business, Influencer, influencer marketing, Instagram, localization, Loyalty, marketing localization, More News, personalization, Social, Social & Relationships, Social Media, social media marketing, social media strategy, Strategies, StrategyContent Team

How US food franchise Bar Louie built its localized digital strategy – ClickZ Author Benjamin Broomfield Date published June 20, 2022 Categories Bar Louie was founded in 1990s Chicago as ‘The OriginalRead More…

28Apr/22

Four brands commit to ethical marketing: Here’s how to join them

April 28, 2022Online Marketing Newsbrand awareness, brand building, brand storytelling, Branding, content, Content & Experience, content marketing, Customer, customer behavior, customer experience, Customer journey, digital leaders, Digital Marketing, Ethical marketing, expert commentary, Inclusive marketing, Inclusivity, Insights, Marketing, performance, performance marketing, performance storytelling, Strategies, StrategyContent Team

Four brands commit to ethical marketing: Here’s how to join them – ClickZ Author Margaret Molloy Date published April 28, 2022 Categories 30-second summary: Today’s consumers are more concerned than ever withRead More…

06Apr/22

The best website layouts for emerging start-ups

April 6, 2022Online Marketing NewsAdvertising & Promotion, chatbots, customer experience, Customer insights, Customer journey, Digital Marketing, digital transformation, ecommerce, Fintech, small business, start-up, Strategies, Website, website builder platform, Website optimizationContent Team

The best website layouts for emerging start-ups – ClickZ Author Daniel Tannenbaum | Sponsored Date published April 6, 2022 Categories The United States has the largest concentration of start-ups anywhere in theRead More…

08Feb/22

Do I have your attention? Creating ‘ignite moments’ with Brian Solis

February 8, 2022Online Marketing NewsContent & Experience, customer experience, Customer insights, Customer journey, digital leaders, StrategiesContent Team

Do I have your attention? Creating ‘ignite moments’ with Brian Solis – ClickZ Author Elizabeth Roscoe Date published February 8, 2022 Categories A view. A glance. A pause. That flash of timeRead More…

09Dec/21

How to enter the evergreen mindset for successful content

December 9, 2021Online Marketing Newsbest practices, blogging, content, Content & Experience, evergreen content, Keywords, More News, news, StrategiesContent Team

How to enter the evergreen mindset for successful content – ClickZ Author Toby Dean Date published December 9, 2021 Categories 30-second summary: Evergreen content is content that remains relevant for months andRead More…

17Nov/21

Generation novel: How to market to the new post-pandemic customer

November 17, 2021Online Marketing NewsClickZ Experience, Customer insights, digital leaders, Digital Marketing, events, leadership, personalization, Strategies, Strategy, Strategy & Leadership, TrendsContent Team

Generation novel: How to market to the new post-pandemic customer – ClickZ Author Elizabeth Roscoe Date published November 17, 2021 Categories 30-second summary: Customer needs have changed as a result of theRead More…

11Oct/21

Top mistakes eCommerce businesses make in their PPC strategies during the build-up to Black Friday/Christmas

October 11, 2021Online Marketing NewsCommerce & Sales, ecommerce, PPC, StrategiesContent Team

Top mistakes eCommerce businesses make in their PPC strategies during the build-up to Black Friday/Christmas – ClickZ Author Elizabeth Roscoe Date published October 11, 2021 Categories For many eCommerce businesses, the BlackRead More…

15Apr/21

Being an effective marketing leader with Mark Evans, Direct Line Group

April 15, 2021Online Marketing NewsConsumer insights, customer acquisition, Data-Driven Marketing, digital advertising, digital leaders, Digital Marketing, digital transformation, Insights, leadership, Marketing, marketing technology, podcast, Strategies, StrategyContent Team

Being an effective marketing leader with Mark Evans, Direct Line Group – ClickZ Author Kamaljeet Kalsi Date published April 15, 2021 Categories Today’s ClickZ Digital Marketing podcast hosted by Tim Flagg welcomesRead More…

24Mar/21

The top three secrets to increasing email open and click rates in 2021

March 24, 2021Email Marketingdeliverability, digital, Digital Marketing, Email, Email Marketing, Email Marketing Best Practices, Email Marketing Optimization, Marketing, personalization, Strategies, StrategyContent Team

The top three secrets to increasing email open and click rates in 2021 – ClickZ Author Norman Guadagno & Greg Bouton Date published March 24, 2021 Categories 30-second summary: Emails remain anRead More…

23Mar/21

A look at the full revenue impact of retail media ad platforms

March 23, 2021Online Marketing Newsdigital, Digital Marketing, digital transformation, ecommerce, Ecommerce & Sales, Insights, Marketing, marketing technology, Media, Media Planning, omnichannel, retail, retail media, Strategies, video podcastContent Team

A look at the full revenue impact of retail media ad platforms – ClickZ Author Mahir Prasad Date published March 23, 2021 Categories [embedded content] The rise in retail media is oneRead More…