Tag Archives: Strategy

05Jun/24

Proven Strategies for Scaling Your Brand with Fospha’s Latest Insights

June 5, 2024Online Marketing NewsCase Study, customer acquisition cost, data insights, Data-Driven Marketing, digital marketing insights, ecommerce, eCommerce case studies, eCommerce growth, Fospha report, full-funnel marketing, Insights, machine learning, Marketing, marketing measurement, marketing strategies, marketing technology, Meta marketing, scaling eCommerce brands, Strategies, Strategy, TikTok advertising, upper-funnel advertisingContent Team

Proven Strategies for Scaling Your Brand with Fospha’s Latest Insights – ClickZ Author Fospha Team Date published June 5, 2024 Categories If you’re looking to turbocharge your brand’s growth, you’re in theRead More…

29May/24

Unlocking Brand Growth: Strategies for B2B and E-commerce Marketers

May 29, 2024Online Marketing NewsAnalytics, Case Study, Data & Analytics, data insights, Data-Driven Marketing, fospha, Marketing, marketing measurement, marketing technology, Martech, measurement, Strategies, StrategyContent Team

Unlocking Brand Growth: Strategies for B2B and E-commerce Marketers – ClickZ Author Fospha Team Date published May 29, 2024 Categories In today’s fast-paced digital landscape, scaling a brand effectively requires more thanRead More…

13May/24

The Ehrenberg-Bass Institute’s Scientific Marketing Findings

May 13, 2024Online Marketing NewsData, Strategies, StrategyContent Team

The Ehrenberg-Bass Institute’s Scientific Marketing Findings Author Priscilla Soedarpo Date published May 14, 2024 Categories Part of the University of South Australia, the Ehrenberg-Bass Institute emerges as the world’s largest marketing researchRead More…

12Mar/24

Nutrimuscle: Scaling spend and growing ROAS through better measurement

March 12, 2024Online Marketing NewsAnalytics, B2B, Case Study, data-driven, Digital Marketing, E-commerce, Insights, Marketing, marketing technology, Martech, More News, Snapcat, Social Media, StrategyContent Team

Using their full-funnel attribution model, Fospha measured clicks and impressions to give Nutrimuscle insight into the channels that worked best for them. An immediate insight was Snap performance. In Q3, Snapchat had the highestRead More…

29Nov/23

The Importance of Multi-Touch Attribution in eCommerce Marketing

November 29, 2023Online Marketing NewsAnalytics, Attribution Modeling, behavioral marketing, data-driven, digital, E-commerce, Marketing, multi-touch attribution, optimization, Strategies, StrategyContent Team

The Importance of Multi-Touch Attribution in eCommerce Marketing – ClickZ Author Fospha Date published November 29, 2023 Categories In today’s fast-paced digital landscape, eCommerce marketing stands as a colossal challenge as wellRead More…

27Nov/23

The Power of Snapchat’s 7/0 Optimisation Window

November 27, 2023Online Marketing NewsAnalytics, behavioral marketing, content marketing, data-driven, digital, E-commerce, Marketing, Media, mobile, More News, optimization, SnapChat, Snapchat marketing, Social Media, Strategies, StrategyContent Team

The Power of Snapchat’s 7/0 Optimisation Window – ClickZ Author Trisa Triandesa Date published November 27, 2023 Categories In the dynamic landscape of digital marketing, Snapchat’s innovative 7/0 optimisation window is redefiningRead More…

15Nov/23

GA4: The Game-Changer in Ecommerce Analytics

November 15, 2023Online Marketing NewsAnalytics, behavioral marketing, data-driven, E-commerce, Google, Marketing, More News, Strategies, Strategy, TechnologyContent Team

GA4: The Game-Changer in Ecommerce Analytics – ClickZ Author Trisa Triandesa Date published November 15, 2023 Categories Google Analytics has long been the cornerstone of website analytics, and the introduction of GoogleRead More…

13Nov/23

Harnessing the Power of Meta’s Advantage+ Campaigns

November 13, 2023Online Marketing NewsMarketing, More News, Strategies, StrategyContent Team

Harnessing the Power of Meta’s Advantage+ Campaigns – ClickZ Author Trisa Triandesa Date published November 13, 2023 Categories In today’s fast-paced digital marketplace, staying ahead of the curve is not just aRead More…

08Nov/23

Black Friday & Cyber Monday: A Goldmine for E-Commerce Marketers

November 8, 2023Online Marketing NewsMarketing, More News, Strategies, StrategyContent Team

Black Friday & Cyber Monday: A Goldmine for E-Commerce Marketers – ClickZ Author Trisa Triandesa Date published November 8, 2023 Categories Historically, the day after Thanksgiving, known as Black Friday, marked theRead More…

03Nov/23

New Report Reveals Strategies for Maximising Performance During Black Friday Cyber Monday Season

November 3, 2023Online Marketing Newsadvertising, brand awareness, Data & Analytics, data insights, data-driven, Data-Driven Marketing, digital advertising, E-commerce, ecommerce, Ecommerce & Sales, Insights, Marketing, measurement, More News, performance marketing, retail, Stats, Strategies, StrategyContent Team

[London, 3 November 2023] – Black Friday Cyber Monday (BFCM) is a pivotal event in the eCommerce calendar. Fospha’s comprehensive report provides valuable insights and strategies to guide brands to optimize theirRead More…