Tag Archives: Media

23Mar/21

A look at the full revenue impact of retail media ad platforms

A look at the full revenue impact of retail media ad platforms – ClickZ Author Mahir Prasad Date published March 23, 2021 Categories [embedded content] The rise in retail media is oneRead More…

09Dec/20

Advertisers respond to gift-wrapped programmatic offerings this holiday

Advertisers respond to gift-wrapped programmatic offerings this holiday – ClickZ Author Jaan Janes Date published December 9, 2020 Categories 30-second summary: Shift in consumer behavior during the 2020 holiday season creates aRead More…

16Jul/20

How to increase revenue without increasing spend

How to increase revenue without increasing spend – ClickZ Author Jacqueline Dooley Date published July 16, 2020 Categories 30-second summary: CallTrackingMetrics, an SaaS provider of call tracking and contact center solutions, publishedRead More…