How Ad Council raised $407M in donated media for their mask campaign – ClickZ Author Jacqueline Dooley Date published March 25, 2021 Categories 30-second summary: The Ad Council needed to create messagingRead More…
The top three secrets to increasing email open and click rates in 2021
The top three secrets to increasing email open and click rates in 2021 – ClickZ Author Norman Guadagno & Greg Bouton Date published March 24, 2021 Categories 30-second summary: Emails remain anRead More…
A look at the full revenue impact of retail media ad platforms
A look at the full revenue impact of retail media ad platforms – ClickZ Author Mahir Prasad Date published March 23, 2021 Categories [embedded content] The rise in retail media is oneRead More…
2021 digital marketing trends you need to know from 13 marketing experts
2021 digital marketing trends you need to know from 13 marketing experts – ClickZ Author Neal Schaffer Date published March 18, 2021 Categories 30-second summary: Brands should continue to diversify their approachRead More…
Giving your storytelling impact: it’s all in the delivery
Giving your storytelling impact: it’s all in the delivery – ClickZ Author Brian Cotter Date published March 5, 2021 Categories 30-second summary: The final stage of the storytelling process involves going beyondRead More…
Why doesn’t Zoom have advertising in it?
Why doesn’t Zoom have advertising in it? – ClickZ Author Norman Guadagno Date published March 4, 2021 Categories 30-second summary: Why hasn’t advertising made its way into virtual meeting tools? As work-from-homeRead More…
45% of retailers plan to spend more on social media advertising in 2021 vs 2020
45% of retailers plan to spend more on social media advertising in 2021 vs 2020 – ClickZ Author Jacqueline Dooley Date published March 1, 2021 Categories 30-second summary: Social media ad automationRead More…
A data-centric customer acquisition playbook for insurance companies
A data-centric customer acquisition playbook for insurance companies – ClickZ Author Jacqueline Dooley Date published February 25, 2021 Categories 30-second summary: In their recently published playbook, Data Axle uses brand examples fromRead More…
Why 2021 is the year of the account
Why 2021 is the year of the account – ClickZ Author Jon Miller Date published February 23, 2021 Categories 30-second summary: The last year taught us we need to be prepared forRead More…
How to upgrade your virtual sales enablement approach for long-term success
How to upgrade your virtual sales enablement approach for long-term success – ClickZ Author Jacqueline Dooley Date published February 16, 2021 Categories 30-second summary: A successful virtual sales enablement approach employs aRead More…