Tag Archives: mobile

10Dec/20

Email, SMS & push message marketing: Report shows increasing influence on consumer purchasing decisions

Email, SMS & push message marketing: Report shows increasing influence on consumer purchasing decisions – ClickZ Author Greg Zakowicz Date published December 10, 2020 Categories 30-second summary: Email marketing conversions continue toRead More…

27Aug/20

A comprehensive guide to understanding web push notifications

A comprehensive guide to understanding web push notifications – ClickZ To access the Tech Talks we ask that you register your details or login. There is no charge. Member benefits: Unlimited accessRead More…

24Apr/20

7 ways marketers can use SMS to increase revenue and customer engagement

7 ways marketers can use SMS to increase revenue and customer engagement – ClickZ Author Jacqueline Dooley Date published April 24, 2020 Categories 30-second summary: ClickZ recently partnered with Acoustic, the largestRead More…

17Feb/20

UJET report: Brands should add text/message and have “identical support” across channels

30-second summary: A new report from customer support platform UJET finds a steady use by consumers of all ages of multiple channels for customer service, and a desire for more texting/messaging. WhileRead More…

26Jun/19

Gen Z consumers: Nearly 100% own a smartphone and spend over 4 hours per day online

This year Gen Z—people aged 16-22—becomes the largest generation globally, surpassing even millennials. To celebrate this milestone, Snap, Inc. partnered with GlobalWebIndex to explore what makes Gen Z tick. The study surveyedRead More…