Understanding our love of visual content
We are experiencing an omnipresent visual domination lately and it’s not expected to change any time soon. So what makes us love visual content? Whether it’s an image, or a video, people preferRead More…
Tag Archives: content marketing
The changing role of the CMO: from brand builder to business disruptor
Maneesh Sah, head of marketing Asia Pacific, Middle East and Africa, Aon Hewitt, says marketing in the digital age is having a credibility crisis. In the lead up to his keynote addressRead More…
How do businesses stand out on Ello’s ad-free network?
The social network Ello, launched in March 2014, has often been seen as a no-go area for brands and businesses due to its uncompromising stance on advertising. But over the past severalRead More…
Ello Again: Could a revived Ello be the next big thing in visual social media?
In September and October 2014, all tech aficionados and social media commentators could talk about was Ello, the new social network with a minimalist look and an iron-clad stance on advertising. ElloRead More…
Six ways high performing CMOs outpace their competitors
High performing CMOs rate their general businesses health stronger than their direct competitors. This finding comes from the State of Marketing 2016 report, released by Salesforce’s Research team, surveyed more than 4,000Read More…
Nine retail brands rocking Instagram
From Lowe’s to Chanel to Dollar Shave Club, here are nine retail brands we commend for their Instagram feeds. Instagram is one of the hottest social media platforms around, continuing to seeRead More…
Social media campaigns: fails and wins at Hong Kong’s Rugby Sevens
Hong Kong’s Rugby Sevens kicks off this week and the highly sought after tickets are generating a buzz on social media for the event’s sponsors. It’s the island’s event of the year. ButRead More…
And the winners are…
ClickZ‘s inaugural social contest is now over, and six of our readers get to attend ClickZ Live New York for free. We decided to take a page from our sister site Search EngineRead More…
22 useful IFTTT recipes for content marketing and SEO
Imagine a world where Heath Robinson style contraptions genuinely exist and even the most complicated tasks can be achieved without you even having to get out of bed, or even be awake.Read More…
10 tips for writing effective headlines for the web
The importance of headlines should never be overlooked, a little time spent finding the right headline can make a lot of difference. A good headline means more people will click on yourRead More…