The 3 most destructive mistakes marketers make with intent data – ClickZ Author Kirsten Markson Date published December 17, 2020 Categories 30-second summary: Marketers are drawn to the possibilities of intent data,Read More…
Why Nextdoor should be part of your SMBs social media strategy – ClickZ Author Jacqueline Dooley Date published December 16, 2020 Categories 30-second summary: Nextdoor is a social media network for neighborhoodsRead More…
5 lessons brands can learn from political OOH advertising – ClickZ Author Matthew O’Connor Date published December 16, 2020 Categories 30-second summary: As brands seek to capitalize on Out of Home (OOH)Read More…
Four key decisions for planning marketing success in 2021 – ClickZ Author Julia Stead Date published December 15, 2020 Categories 30-second summary: 2020 flipped most marketing teams’ plans upside down. Allocadia analyzedRead More…
How AI is simplifying the complexities of media planning – ClickZ Author Stephan Bruneau Date published December 15, 2020 Categories 30-second summary: The explosion of media options open to consumers today isRead More…
COVID-19: The cause for increased sales productivity? – ClickZ Author James Moore Date published December 14, 2020 Categories 30-second summary: In the workplace, the COVID-19 pandemic brought forth a drastic reassessment andRead More…
How local ads can mitigate COVID-19’s impact on SMBs – ClickZ Author Jacqueline Dooley Date published December 11, 2020 Categories 30-second summary: Nextdoor is a social media network for neighborhoods of verifiedRead More…
Email, SMS & push message marketing: Report shows increasing influence on consumer purchasing decisions – ClickZ Author Greg Zakowicz Date published December 10, 2020 Categories 30-second summary: Email marketing conversions continue toRead More…
Advertisers respond to gift-wrapped programmatic offerings this holiday – ClickZ Author Jaan Janes Date published December 9, 2020 Categories 30-second summary: Shift in consumer behavior during the 2020 holiday season creates aRead More…
One unexpected impact of a pandemic? Marketers’ playbooks have been rewritten for the next decade – ClickZ Author Joey Leichman Date published December 8, 2020 Categories 30-second summary: Recent data from OpenXRead More…