Tag Archives: customer data

29Jan/21

Three steps to create a 360-degree customer view in 2021

Three steps to create a 360-degree customer view in 2021 – ClickZ Author Catlyn Origitano Date published January 29, 2021 Categories 30-second summary: Unprecedented times leading to new consumer behavior. New consumerRead More…

07Jan/21

Behavior changes means new learnings for ecommerce retailers

Behavior changes means new learnings for ecommerce retailers – ClickZ Author John Williams Date published January 7, 2021 Categories 30-second summary: Lockdown has had an enormous impact on browsing habits. Data indicatesRead More…

05Jan/21

The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data

The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data – ClickZ Author Jacqueline Dooley Date published January 5, 2021 Categories 30-second summary: PublicisRead More…

17Dec/20

The 3 most destructive mistakes marketers make with intent data

The 3 most destructive mistakes marketers make with intent data – ClickZ Author Kirsten Markson Date published December 17, 2020 Categories 30-second summary: Marketers are drawn to the possibilities of intent data,Read More…

12Nov/20

Q&A with Kasper Skou, CEO and Co-Founder of Semasio

Q&A with Kasper Skou, CEO and Co-Founder of Semasio – ClickZ To access the Tech Talks we ask that you register your details or login. There is no charge. Member benefits: UnlimitedRead More…

09Nov/20

Fool’s gold – Leaving behind “match rate” as a success metric for identity

Fool’s gold – Leaving behind “match rate” as a success metric for identity – ClickZ To access the Tech Talks we ask that you register your details or login. There is noRead More…

05Nov/20

4 simple steps to consistently improve customer experiences on websites

4 simple steps to consistently improve customer experiences on websites – ClickZ To access the Tech Talks we ask that you register your details or login. There is no charge. Member benefits:Read More…

27Oct/20

Why marketers are giving second-party data a second look

Why marketers are giving second-party data a second look – ClickZ To access the Tech Talks we ask that you register your details or login. There is no charge. Member benefits: UnlimitedRead More…