Four key decisions for planning marketing success in 2021 – ClickZ Author Julia Stead Date published December 15, 2020 Categories 30-second summary: 2020 flipped most marketing teams’ plans upside down. Allocadia analyzedRead More…
How to increase revenue without increasing spend – ClickZ Author Jacqueline Dooley Date published July 16, 2020 Categories 30-second summary: CallTrackingMetrics, an SaaS provider of call tracking and contact center solutions, publishedRead More…
Making the most of marketing spend as consumer confidence rises – ClickZ Author Tom Dolan Date published July 15, 2020 Categories 30-second summary: In light of the pandemic, as some brands haveRead More…
30-second summary: Due to the real-time nature of a DOOH campaign, ads can be adjusted quickly in response to events. From small edits to an overall campaign shift, DOOH allows marketers toRead More…
The Asia Pacific region is expected to overtake North America this year as the world’s biggest market for digital advertising spend, according to a report from Strategy Analytics. Digital ad spend acrossRead More…