Five email and mobile marketing insights from 2021 (Q1 to Q2) – ClickZ Author Erinne Mejia Date published August 27, 2021 Categories 30-second summary: Acoustic released exclusive findings of its report toRead More…
Why email is critical for closing the personalization gap with ‘MADtech’ – ClickZ Author Jeff Kupietzky Date published January 11, 2021 Categories 30-second summary: Consumers expect a personalized online experience from everyRead More…
Continuing trends & new opportunities: 5 predictions for email marketing – ClickZ Author Guy Hanson Date published January 5, 2021 Categories 30-second summary: In 2020, we saw a vast increase in theRead More…
Tech Talk with Litmus: Crafting personalized and scalable email experiences Author Catherrine Garcia Date published December 18, 2020 Categories 30-second summary: Email marketing is the most dependable and measurable channel for digitalRead More…
Tech Talk with Liveclicker: How the customer captivation platform amplifies ROI with email personalization To access the Tech Talks we ask that you register your details or login. There is no charge.Read More…
A comprehensive guide to understanding web push notifications – ClickZ To access the Tech Talks we ask that you register your details or login. There is no charge. Member benefits: Unlimited accessRead More…
30-second summary: A new survey of its users by retail marketing platform Bluecore finds that targeted email personalization will be a top priority for marketers in the 2020s. The survey points toRead More…
30-second summary: Building on its efforts to digitally transform and refocus on its customer, JOANN used Phrasee’s AI-powered copywriting to improve customer engagement at an enterprise level JOANN re-evaluated its brand strategy,Read More…
On May 1, 1978, a marketing manager named Gary Thuerk wrote an email to 400 ARPAnet users promoting Digital Equipment Corporation computers. Later billed “The Father of Spam,” Thuerk pioneered email marketing byRead More…
To find out, we sent out a survey to our subscriber base with six questions about email, the role it plays in the modern marketing strategy, how marketers feel about their graspRead More…