How CPG brands can harness data to flourish in the age of disruption – ClickZ Author Tina Wilson Date published August 5, 2020 Categories 30-second summary: To avoid diving blindly into newRead More…
Getting social ads right in the new era of digital marketing – ClickZ Author Robert Rothschild Date published August 3, 2020 Categories 30-second summary: As COVID-19 has moved much of the worldRead More…
Making every interaction with customers matter – ClickZ Author Nate Skinner Date published July 30, 2020 Categories 30-second summary: Customer experience boils down to making every customer interaction matter, whether those interactionsRead More…
There’s more than one way to build an influencer program – ClickZ Author Molly Young Date published July 28, 2020 Categories 30-second summary: The size and shape of the influencer program shouldRead More…
Five problems with B2B content (and how to fix them) – ClickZ Author Jacqueline Dooley Date published July 27, 2020 Categories 30-second summary: Businesses expect a lot from their B2B content, whichRead More…
What 2020 has taught us about digital transformation – ClickZ Author Aishling Finnegan Date published July 24, 2020 Categories 30-second summary: Now that companies have had some time to settle into thisRead More…
Making your marketing stack deliver more value during a global crisis – ClickZ Author David Greenberg Date published July 23, 2020 Categories 30-second summary: From budget cuts to lay-offs, marketers are beingRead More…
Mid-year checkpoint: Three data-dependent marketing strategies – ClickZ Author Mark Lawrence Date published July 23, 2020 Categories 30-second summary: Diving deeper into customer preferences, behaviors, needs, habits and consumer insights can helpRead More…
How brands can begin to bounce back: Essential strategies for brand recovery – ClickZ Author Nathan Richter Date published July 21, 2020 Categories Digital Marketing Strategies 30-second summary: In the early phaseRead More…
Using the right data to understand consumer behavior – ClickZ Author Ross Shanken Date published July 20, 2020 Categories 30-second summary: Marketers who craft messages that match customer expectations and build trustRead More…