Have You Updated Your 2024 Gen Z Marketing Strategy? – ClickZ Author Priscilla Soedarpo Date published May 8, 2024 Categories Generation Z, the cohort born between the late 1990s and early 2000s,Read More…
Are Memecoins Disrupting Digital Marketing? – ClickZ Author Priscilla Soedarpo Date published April 16, 2024 Categories Memecoins have carved out a niche that intertwines the quirky elements of internet culture with theRead More…
Snap Selects Fospha as Measurement Partner for Retail eCommerce – ClickZ Author Fospha Team Date published February 16, 2024 Categories Fospha and Snap announced a partnership that will further enable eCommerce advertisersRead More…
Fospha as TikTok’s New Measurement Partner – ClickZ Author Fospha Team Date published January 12, 2024 Categories Understanding media performance in digital marketing is like navigating a maze that constantly changes. TheRead More…
ClickZ Social and Search Round-up Analysis: June Edition Author Team ClickZ Date published July 7, 2023 Categories #1. Meta launches ‘people-based’ ad measurement tools to tackle click and cookie-based inaccuracies for FacebookRead More…
Brands, be mindful or be gone – ClickZ Author Adrienne Little Date published March 16, 2023 Categories 30-second summary: Through unpredictable events and a sense that control has been lost, consumers haveRead More…
Maximizing TikTok ads: A beginner’s guide to effective TikTok campaigns Author Team ClickZ Date published March 15, 2023 Categories 30-second summary: TikTok is the new channel that can help brands to diversifyRead More…
What is marketing attribution and why you should care – ClickZ Author Team ClickZ Date published March 8, 2023 Categories 30-second summary: As marketers, it is important to consider marketing attribution toRead More…
How are brands performing on TikTok and Snapchat? – ClickZ Author Jamie Bolton ClickZ Advisory Board Member Date published March 3, 2023 Categories 30-second summary: Two of the most prominent platforms inRead More…
Why zero-party marketing is a great value exchange for Gen Z – ClickZ Author Kaeya Majmundar Date published February 23, 2023 Categories 30-second summary: In 2023, brands need to focus on radicalRead More…