Tag Archives: Marketing

05Jan/21

The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data

The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data – ClickZ Author Jacqueline Dooley Date published January 5, 2021 Categories 30-second summary: PublicisRead More…

30Dec/20

How well do you really know your customers?

How well do you really know your customers? – ClickZ Author Nick Ashmore Date published December 30, 2020 Categories 30-second summary: With the arrival of digital, marketers genuinely believed they would suddenlyRead More…

28Dec/20

How digital advertisers can tap Publisher ‘lead exchanges’ to pluck the most receptive consumer targets and turbocharge sales

How digital advertisers can tap Publisher ‘lead exchanges’ to pluck the most receptive consumer targets and turbocharge sales – ClickZ Author Jason Rudolph Date published December 28, 2020 Categories 30-second summary: LeadRead More…