One unexpected impact of a pandemic? Marketers’ playbooks have been rewritten for the next decade – ClickZ Author Joey Leichman Date published December 8, 2020 Categories 30-second summary: Recent data from OpenXRead More…
‘Tis the shopping season: Tips to engage holiday consumers – ClickZ Author Carrie Parker Date published December 7, 2020 Categories 30-second summary: The events of 2020 have drastically changed the mindset ofRead More…
Why aren’t marketers using automation tools to personalize websites? – ClickZ Author Tom Ryan Date published December 4, 2020 Categories 30-second summary: The most recent London Research and Act-On ‘State of MarketingRead More…
Prepare your story: Laying the groundwork for storytelling success – ClickZ Author Brian Cotter Date published December 4, 2020 Categories 30-second summary: Every interaction has a 33% chance of moving towards aRead More…
Seven UX ideas to improve your ecommerce sales – ClickZ Author Irina Weber Date published December 3, 2020 Categories 30-second summary: Follow these seven amazing ideas to boost your online sales andRead More…
Optichannel: Winnable marketing strategy for pharma – ClickZ Author Kamya Elawadhi Date published December 3, 2020 Categories Digital Marketing Strategies 30-second summary: Optichannel consists of omnichannel marketing and contextual messaging. Optichannel approachRead More…
Bridging the gap: How marketing and sales can break down the technological walls between their departments – ClickZ Author Tom Castley Date published December 2, 2020 Categories 30 second summary: Sales andRead More…
4 tips for making the most of your holiday email marketing strategy – ClickZ Author April Mullen Date published December 2, 2020 Categories 30-second summary: Tips for ways brands can keep audiencesRead More…
Delivering digital ROI – how to measure your success – ClickZ Author Jean-René Boidron Date published December 1, 2020 Categories 30-second summary: Budgets are under even more pressure than usual so it’sRead More…
How to upgrade from ABM to account-based everything – ClickZ Author Dan Frohnen Date published November 30, 2020 Categories 30-second summary: Account-based marketing (ABM) has been an excellent strategy for creating moreRead More…