Why unlocking creative insights data is so important for digital campaign success – ClickZ Author Chris Loy Date published January 7, 2021 Categories 30-second summary: Creative data analytics has removed the guessworkRead More…
Behavior changes means new learnings for ecommerce retailers – ClickZ Author John Williams Date published January 7, 2021 Categories 30-second summary: Lockdown has had an enormous impact on browsing habits. Data indicatesRead More…
Jack of all trades: Why and how CMOs must master data to succeed in 2021 – ClickZ Author Martyn Etherington Date published January 6, 2021 Categories 30-second summary: Digital disruption is requiringRead More…
How partnerships deliver brand advocacy in a way marketing can’t – ClickZ Author Jaime Singson Date published January 6, 2021 Categories Digital Marketing Strategies 30-second summary: Traditional sales and marketing fail toRead More…
The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data – ClickZ Author Jacqueline Dooley Date published January 5, 2021 Categories 30-second summary: PublicisRead More…
Continuing trends & new opportunities: 5 predictions for email marketing – ClickZ Author Guy Hanson Date published January 5, 2021 Categories 30-second summary: In 2020, we saw a vast increase in theRead More…
Four marketing predictions for 2021 – ClickZ Author Jeremy Fain Date published January 4, 2021 Categories 30-second summary: 2020 has brought great change for marketers, where will 2021 bring us? Channel shiftsRead More…
Audio is the medium of the moment – so how can brands use it to connect? – ClickZ Author Lauren Douglass Date published January 4, 2021 Categories 30-second summary: Audio has neverRead More…
Key Insights: Revenue attribution, digital titans, advertising & AI forecasts Author Kamaljeet Kalsi Date published January 2, 2021 Categories 30-second summary: 2020’s most valuable companies were Apple (US$1,993 billion), Microsoft (US$1,588 billion),Read More…
Steering retail into 2021 with digital at the wheel – ClickZ Author Jim Yu Date published December 31, 2020 Categories 30-second summary: The shift to online shopping was already well underway pre-pandemic.Read More…