Changes in Ad Spend and Platform Dynamics in 2024 – ClickZ Author Priscilla Soedarpo Date published April 26, 2024 Categories Throughout 2024, the advertising landscape continues to evolve rapidly due to technologicalRead More…
ClickZ Data and Data Privacy Round-up Analysis: June Edition – ClickZ Author Team ClickZ Date published July 12, 2023 Categories #1. Clarkson Law Firm filed a class-action lawsuit against OpenAI for allegedlyRead More…
ClickZ Social and Search Round-up Analysis: June Edition Author Team ClickZ Date published July 7, 2023 Categories #1. Meta launches ‘people-based’ ad measurement tools to tackle click and cookie-based inaccuracies for FacebookRead More…
Confront the fear and embrace the power of control of AI – ClickZ Author Peter Prodromou Date published June 6, 2023 Categories 30-second summary: We are at a hinge moment when technologyRead More…
Navigating through targeted advertising and marketing measurement Author Jamie Bolton ClickZ Advisory Board Member Date published February 22, 2023 Categories 30-second summary: The marketing industry is undergoing a significant transition in responseRead More…
CMOs and CIOs: The new growth accelerators – ClickZ Author Michael Collins Date published July 21, 2022 Categories One positive result of the pandemic has been a stronger working relationship between CMOsRead More…
Cancel culture and what brands should be doing – ClickZ Author Ann Smarty Date published March 31, 2022 Categories 30-second summary: Social media platforms allow anyone to publicly call out people andRead More…
2021 digital marketing trends you need to know from 13 marketing experts – ClickZ Author Neal Schaffer Date published March 18, 2021 Categories 30-second summary: Brands should continue to diversify their approachRead More…
An agile marketing plan is essential to long term customer success – ClickZ Author Mike Barrett Date published February 9, 2021 Categories 30-second summary: In today’s ever-evolving world, consumers are looking toRead More…
Building a community and culture experience to keep remote employees engaged – ClickZ Author David Gang Date published February 5, 2021 Categories 30-second summary: Remote work is here to stay. Still, evenRead More…