Tag Archives: customer loyalty

25Sep/20

Tech Talk with LoyaltyLion: How to find the best loyalty and retention strategies for your brand

September 25, 2020Online Marketing NewsAnalyzing Customer Data, Commerce & Sales, customer lifetime value (CLTV), customer loyalty, customer loyalty metrics, customer relationships, customer retention, ecommerce, Loyalty programs, marketing strategy, marketing technology, Tech Talks, Tools & TechnologyContent Team

Tech Talk with LoyaltyLion: How to find the best loyalty and retention strategies for your brand – ClickZ To access the Tech Talks we ask that you register your details or login.Read More…

13Jul/20

To build customer loyalty during COVID-19, maximize interactions between transactions

July 13, 2020Online Marketing NewsCOVID-19, customer loyalty, digital, Digital Marketing, ecommerce, Marketing, retail, Strategies, Strategy, transaction, transactionsContent Team

To build customer loyalty during COVID-19, maximize interactions between transactions – ClickZ Author Marti Beller Date published July 13, 2020 Categories 30-second summary: To develop a true relationship with a consumer, brandsRead More…

13Jul/16

How Moleskine is building a loyal customer base in China one experience at a time

July 13, 2016Online Marketing NewsAlipay, Asia, China, customer loyalty, ecommerce, JD.com, Marketing, mobile commerce, Moleskine, multichannel retail, o2o, omnichannel, QR Codes, retail, Social Commerce, social CRM, Strategies, TMall, WeChat, WeChat Wallet, WeiboContent Team

Moleskine’s loyalty and brand building strategy for the Chinese market is long-term and incorporates an integrated online and offline element. Being a well-known brand in the West does not guarantee instant recognitionRead More…

30Jun/16

Three ways to create insights from consumers’ click histories

June 30, 2016Online Marketing NewsActionable Analysis, Amazon, Analytics, Big data, click-through rates, clicks, CTR, customer loyalty, Data, Data-Driven Marketing, TargetContent Team

Without any action behind it, data is just a bunch of numbers. Clickstream data is particularly valuable, providing insights about what consumers are doing. Data alone does not lead to insights. Analyzed dataRead More…