Five problems with B2B content (and how to fix them) – ClickZ Author Jacqueline Dooley Date published July 27, 2020 Categories 30-second summary: Businesses expect a lot from their B2B content, whichRead More…
What 2020 has taught us about digital transformation – ClickZ Author Aishling Finnegan Date published July 24, 2020 Categories 30-second summary: Now that companies have had some time to settle into thisRead More…
Making your marketing stack deliver more value during a global crisis – ClickZ Author David Greenberg Date published July 23, 2020 Categories 30-second summary: From budget cuts to lay-offs, marketers are beingRead More…
Mid-year checkpoint: Three data-dependent marketing strategies – ClickZ Author Mark Lawrence Date published July 23, 2020 Categories 30-second summary: Diving deeper into customer preferences, behaviors, needs, habits and consumer insights can helpRead More…
How brands can begin to bounce back: Essential strategies for brand recovery – ClickZ Author Nathan Richter Date published July 21, 2020 Categories Digital Marketing Strategies 30-second summary: In the early phaseRead More…
Using the right data to understand consumer behavior – ClickZ Author Ross Shanken Date published July 20, 2020 Categories 30-second summary: Marketers who craft messages that match customer expectations and build trustRead More…
Keep customer engagement simple this holiday season – ClickZ Author Sara Spivey Date published July 17, 2020 Categories 30-second summary: Retail is coming back amid ongoing regional variance and uncertainty, and marketersRead More…
How to increase revenue without increasing spend – ClickZ Author Jacqueline Dooley Date published July 16, 2020 Categories 30-second summary: CallTrackingMetrics, an SaaS provider of call tracking and contact center solutions, publishedRead More…
Making the most of marketing spend as consumer confidence rises – ClickZ Author Tom Dolan Date published July 15, 2020 Categories 30-second summary: In light of the pandemic, as some brands haveRead More…
To build customer loyalty during COVID-19, maximize interactions between transactions – ClickZ Author Marti Beller Date published July 13, 2020 Categories 30-second summary: To develop a true relationship with a consumer, brandsRead More…