OTT in the time of COVID-19: Using social to drive adoption – ClickZ Author Ting Zheng Date published May 14, 2020 Categories 30-second summary: Historically, OTT brands excel in social media marketingRead More…
Why a pandemic is the perfect time to launch a new product – ClickZ Author Sabri Suby Date published May 14, 2020 Categories Digital Marketing Strategies 30-second summary: In order to haveRead More…
Major trends direct-to-consumer (DTC) brands should act on now – ClickZ Author Daniella Harkins Date published May 13, 2020 Categories 30-second summary: DTC brands pulling out of Amazon—On the heels of Nike’sRead More…
Marketing after the coronavirus pandemic – ClickZ Author Ashley Schweigert Date published May 13, 2020 Categories 30-second summary: People being forced to stay at home during the coronavirus pandemic has caused aRead More…
How to increase market share in the uncertain times of COVID-19 – ClickZ Author Lana Busignani Date published May 12, 2020 Categories 30-second summary: Slashing advertising budgets until things stabilize is temptingRead More…
2020 is the tipping point for sales enablement – ClickZ Author Louis Jonckheere Date published May 12, 2020 Categories Digital Marketing Strategies 30-second summary: With many sales teams now working remotely dueRead More…
Marketers’ playbook for recovering from COVID-19 – ClickZ Author Jon Schulz Date published May 11, 2020 Categories Digital Marketing Strategies 30-second summary: Rather than waiting until the dust completely settles, the savviestRead More…
Get innovation back on track: Why your company should build a “concept car” – ClickZ Author Kevin Mann Date published May 11, 2020 Categories 30-second summary: If you’re not in the automotiveRead More…
The role of marketers in a post-COVID-19 world – ClickZ Author Jacqueline Dooley Date published May 8, 2020 Categories 30-second summary: Tamara Charm is a senior expert at McKinsey & Company andRead More…
The growing culture of marketing experimentation – ClickZ Author Nick Stoltz Date published May 8, 2020 Categories 30-second summary: The influence of data and analytics on marketing has exploded in recent years,Read More…