Tag Archives: conversion rates

07Dec/17

How can I tell if my social media strategy is generating results?

December 7, 2017Social Media Marketingconversion rates, engagement, Facebook, Mary Meeker, ROI, Social Media, social media analytics, social media marketing, social ROIContent Team

It’s common to wonder whether your social media strategy is really generating the results you had in mind.According to Mary Meeker’s 2017 Internet Trends Report, 61% of social media marketers consider measuringRead More…

25Oct/17

6 ways to increase your conversion rate using behavioral data

October 25, 2017Online Marketing NewsA/B testing, Analytics, Analyzing Customer Data, behavioral analytics, behavioral data, Conversion Rate Optimization, conversion rates, CRO, Data, Data & Analytics, machine learning, measurement, SessionCam, SubwayContent Team

When you start to unpick the visitor behavior on your website, one thing is apparent: Everyone has a limited amount of tolerance for frustration before they drop off.Think of it like aRead More…

21Jul/16

How to use purchase intent for more effective keyword search

July 21, 2016Search Engine Optimization (SEO)conversion funnel, conversion rates, CTR, Customer journey, engagement, impressions, Keywords, landing page, long tail, map, Paid Search, PPC landing pages, search, search rankings, SEO, title tags, Tools & TechnologyContent Team

If you think the lowly keyword is dead, think again. Good research can help a business position itself with the the right content to engage the audience at different points of the consumer purchase journey. HaveRead More…

24Jun/16

How to optimize your contact page for better conversions

June 24, 2016Email Marketingcontact pages, conversion rates, Email, live chat, schemaContent Team

Providing your future buyers with easy and varied ways to get in touch with you is the most obvious way to improve your conversion rate. So how to improve your contact page?Read More…