Can live sports streaming save Twitter?
Twitter is in trouble. Despite the fact that it’s still one of the most visible names in social media, the company’s user growth has largely stagnated. When it reported earnings this week,Read More…
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Reddit to get sponsored posts, with a few twists
Reddit might not be top-of-mind for social marketers, but the “front page of the internet” is one of the most popular sites on the web and shouldn’t be overlooked. Amazon gets aRead More…
Q&A: Teach For America’s Stacey Jaffe on playing the paid social game
In August ClickZ Live celebrates its 18th annual event in San Francisco with a fantastic line-up of the world’s top speakers and a selection of brand new 100 minute accelerator sessions on theRead More…
Tinder’s ads deliver engagement, but are they really effective?
Traditionally, online dating services have generated revenue primarily or exclusively through subscription fees, but Tinder, one of the most popular dating apps among younger generations, isn’t a traditional dating service. Last year,Read More…
Are content thieves harming your search rankings?
Sites which scrape and copy content from other websites are often able to outrank the original source, as the examples below will demonstrate. These content cheats are sometimes able to do damage to theRead More…
Why address validation is not enough for email marketers
Address validation confirms an email will go to a person, but not whether it’s the right person and that makes a big difference. There’s been a long debate about single versus doubleRead More…
Eight valuable PPC tips for ecommerce sites
With the share of digital ad spend at 29.9% in 2015 and expected to increase to 39.3% in 2019* the digital advertising marketplace is becoming increasingly competitive for ecommerce retailers. With organicRead More…
Preparing for the fourth stage of social customer connection
The way brands connect with customers on social media has evolved over time. The four stages of social customer service adoption can be equated to the three ancient wise monkeys that see,Read More…
Bored of Google? Here’s 10 other search engines to try
Google’s dominance of the search market looks set to continue for the foreseeable future, but there are many who would like a real competitor to emerge. With the removal of right hand sideRead More…
Tumblr enters the live video market
Yahoo-owned microblogging service Tumblr is jumping into the trendy live video market, but it isn’t doing it the way one might expect. As detailed on the company’s staff Tumblr, “you’ll be ableRead More…