Tag Archives: marketing technology

23Mar/21

A look at the full revenue impact of retail media ad platforms

March 23, 2021Online Marketing Newsdigital, Digital Marketing, digital transformation, ecommerce, Ecommerce & Sales, Insights, Marketing, marketing technology, Media, Media Planning, omnichannel, retail, retail media, Strategies, video podcastContent Team

A look at the full revenue impact of retail media ad platforms – ClickZ Author Mahir Prasad Date published March 23, 2021 Categories [embedded content] The rise in retail media is oneRead More…

04Mar/21

Why doesn’t Zoom have advertising in it?

March 4, 2021Online Marketing Newsadvertising, COVID-19, digital, digital advertising, Digital Marketing, Marketing, marketing technology, Martech, Strategies, Technology, ZoomContent Team

Why doesn’t Zoom have advertising in it? – ClickZ Author Norman Guadagno Date published March 4, 2021 Categories 30-second summary: Why hasn’t advertising made its way into virtual meeting tools? As work-from-homeRead More…

16Feb/21

How to upgrade your virtual sales enablement approach for long-term success

February 16, 2021Online Marketing Newsdigital, Digital Marketing, Ecommerce & Sales, Marketing, marketing technology, Martech, sales, sales enablement, Sponsored, Strategies, TechnologyContent Team

How to upgrade your virtual sales enablement approach for long-term success – ClickZ Author Jacqueline Dooley Date published February 16, 2021 Categories 30-second summary: A successful virtual sales enablement approach employs aRead More…

05Feb/21

The three pillars to overcome SaaS marketing complexity

February 5, 2021Online Marketing Newsdigital, Digital Marketing, Lifetime Value, Marketing, marketing technology, Martech, PPC, SaaS, SEO, Strategies, Technology, Tools & TechnologyContent Team

The three pillars to overcome SaaS marketing complexity – ClickZ Author Dave Porter Date published February 5, 2021 Categories 30-second summary: Make an art of acquisition — Turn your website into aRead More…

04Feb/21

Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth

February 4, 2021Online Marketing NewsD2C, digital, Digital Marketing, ecommerce, Ecommerce & Sales, Insights, Marketing, marketing technology, Martech, omnichannel, report, research, retail, Sponsored, Strategies, Strategy, study, TechnologyContent Team

Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth – ClickZ Author Jacqueline Dooley Date published February 4, 2021 Categories 30-second summary: Sellercloud is an omnichannelRead More…

27Jan/21

A martech roadmap is the key to successful business outcomes

January 27, 2021Online Marketing NewsData, Data & Analytics, digital, Digital Marketing, Ecommerce & Sales, Marketing, marketing technology, Martech, martech stack, roadmap, Strategies, Strategy, Technology, Tools & TechnologyContent Team

A martech roadmap is the key to successful business outcomes – ClickZ Author Heidi Bullock Date published January 27, 2021 Categories 30-second summary: Create a roadmap that includes goals and owners. ARead More…

25Jan/21

AI and social media marketers in B2B marketing campaign

January 25, 2021Social Media MarketingAI, AI & Automation, Artificial intelligence, automation, B2B, content, content marketing, digital, Digital Marketing, Emerging Technology, Marketing, marketing automation, marketing technology, Martech, Social, Social Media, social media marketing, Social Media Smarts, Strategies, Strategy, Technology, Tools & TechnologyContent Team

AI and social media marketers in B2B marketing campaign – ClickZ Author Amanda Jerelyn Date published January 25, 2021 Categories 30-second summary: The alignment between advanced technologies and B2B marketing has evolved.Read More…

21Jan/21

How to leverage AR in your digital marketing strategy

January 21, 2021Online Marketing NewsAR, AR & VR, digital, Digital Marketing, Emerging Technology, Marketing, marketing technology, Martech, Strategies, Strategy, Technology, Tools & TechnologyContent Team

How to leverage AR in your digital marketing strategy – ClickZ Author Amanda Jerelyn Date published January 21, 2021 Categories 30-second summary: AR serves as one of the best opportunities for digitalRead More…

19Jan/21

A scalable lead generation platform drives local sales

January 19, 2021Online Marketing Newsdigital, Digital Marketing, digital transformation, ecommerce, Ecommerce & Sales, lead generation, Marketing, marketing technology, retail, sales, Strategies, Strategy, Tools & TechnologyContent Team

A scalable lead generation platform drives local sales – ClickZ Author Nikki Vegenski Date published January 19, 2021 Categories 30-second summary: Consumers are bombarded with digital information channels. Transferring brand awareness toRead More…

12Jan/21

Five tips to generate technology leads

January 12, 2021Online Marketing NewsB2B, Data, digital, Digital Marketing, lead generation, leads, Marketing, marketing technology, Martech, Strategies, Strategy, TechnologyContent Team

Five tips to generate technology leads – ClickZ Author Sumeet Anand Date published January 12, 2021 Categories 30-second summary: Technology is making it easier for brands to generate leads with sophisticated tools.Read More…