Tag Archives: landing page

21Jul/16

How to use purchase intent for more effective keyword search

July 21, 2016Search Engine Optimization (SEO)conversion funnel, conversion rates, CTR, Customer journey, engagement, impressions, Keywords, landing page, long tail, map, Paid Search, PPC landing pages, search, search rankings, SEO, title tags, Tools & TechnologyContent Team

If you think the lowly keyword is dead, think again. Good research can help a business position itself with the the right content to engage the audience at different points of the consumer purchase journey. HaveRead More…

10Feb/16

Big Game growth hacking: spotlight on Avocados From Mexico’s Ivonne Kinser

February 10, 2016Online Marketing News6, advertising, agency, American Airlines, Coca-Cola, Digital Campaigns, display advertising, Doritos, engagement, Google, Heinz, landing page, Macy's, McCann Worldgroup, NFL, Paid Search, real-time, SEO, Social Media, Strategies, SuperBowl, TV, TwitterContent Team

Despite not being one of the juggernauts, Avocados From Mexico made a big impression during the Super Bowl. Meet Ivonne Kinser, who heads the company’s digital efforts. The Super Bowl is the biggest eventRead More…

10Feb/16

Big Game growth hacking: spotlight on Avocados From Mexico’s Ivonne Kinser