As Facebook keeps changing its news feed algorithm, one constant factor is the domination of video content and so brands keep experimenting with it to increase the reach of their posts. According toRead More…
Social media management can become time consuming, and that’s why we compiled a list of some of the best tools to enhance your social efforts. Whether it’s a small business or a largeRead More…
Although Facebook now generates upwards of 80% of its revenue from mobile ads, the world’s largest social network isn’t waving the white flag on desktop ad blocking. Yesterday, it announced that it is changingRead More…
A Facebook page can be very useful for a business with multiple locations, either nationally, or internationally. Here’s how to customise each feature for your business. Facebook has evolved into a veryRead More…
Election 2016 features a presidential candidate like no other. Donald Trump, the Republican nominee, has more than 30 million followers across all of the social channels he’s active on, and on Twitter, hisRead More…
Twitter is struggling to keep up with rivals like Facebook and Snapchat, and embracing live sports streaming in an effort to differentiate itself and maintain relevance. But Twitter isn’t giving up on its core offering,Read More…
Instagram has announced the launch of Stories, a new feature which introduces the concept of fun and ephemeral posts that disappear after 24 hours. Sound familiar? It wasn’t long ago when IRead More…
Publishers and marketers will need to be extra careful about the titles they use for content they promote on Facebook as the world’s largest social network has unveiled a News Feed update that willRead More…
We’ve written a lot about Snapchat, but here is a back-to-basic’s guide for setting up an account and how to use it. And an overview of why and how marketers are usingRead More…
Don’t look now, but the last bastion of social media for millennials, Generation Z and anyone else in their teens or early twenties has pretty much reached the tipping point. Yup, SnapchatRead More…