Giving your storytelling impact: it’s all in the delivery – ClickZ Author Brian Cotter Date published March 5, 2021 Categories 30-second summary: The final stage of the storytelling process involves going beyondRead More…
How to build a story structure that enables effective selling – ClickZ Author Brian Cotter Date published January 20, 2021 Categories 30-second summary: Once sellers have taken the time to truly getRead More…
Prepare your story: Laying the groundwork for storytelling success – ClickZ Author Brian Cotter Date published December 4, 2020 Categories 30-second summary: Every interaction has a 33% chance of moving towards aRead More…
The storytelling life cycle: 4 strategies for success (and one surefire way to guarantee failure) – ClickZ To access the Tech Talks we ask that you register your details or login. ThereRead More…
There seems to be something new happening everyday in the world of virtual / augmented / mixed reality. Here are some recent developments bringing the artificial world closer to reality. Magic LeapRead More…
Maneesh Sah, head of marketing Asia Pacific, Middle East and Africa, Aon Hewitt, says marketing in the digital age is having a credibility crisis. In the lead up to his keynote addressRead More…
With ClickZ Live just three weeks away, we caught up with Chobani CMO Peter McGuinness to chat about heart-based marketing and how plain yogurt is the new sour cream. You’ve already gottenRead More…