Tag Archives: digital advertising

01Jul/20

Five changes in social advertising for brands during COVID-19

July 1, 2020Social Media MarketingCOVID-19, digital, digital advertising, Digital Marketing, Insights, Marketing, report, research, Social Media, social media ads, social media advertising, social media marketing, Sponsored, Strategies, Strategy, studyContent Team

Five changes in social advertising for brands during COVID-19 – ClickZ Author Tereza Litsa Date published July 1, 2020 Categories 30-second summary: The increased use of social platforms from users during lockdownRead More…

20Jun/20

Key Insights: CXO is the new hero of 2020, UK consumer trends, and local SEO strategy

June 20, 2020Search Engine Optimization (SEO)advertising, Consumer insights, CXO (customer experience optimization), digital advertising, Digital Marketing, Insights, local business, local SEO, marketing technology, Martech, SEOContent Team

Key Insights: CXO is the new hero of 2020, UK consumer trends, and local SEO strategy Author Kamaljeet Kalsi Date published June 20, 2020 Categories 30-second summary: COVID-19 and world recession eclipseRead More…

29May/20

Advertising with a made-for-mobile mindset

May 29, 2020Online Marketing Newsadvertising, AMP, COVID-19, digital, digital advertising, Digital Marketing, Emerging Technology, Marketing, mobile, Strategies, StrategyContent Team

Advertising with a made-for-mobile mindset – ClickZ Author Karina Klimenko Date published May 29, 2020 Categories 30-second summary: Advertisers need to review their approach to mobile advertising to not only ride theRead More…

21May/20

How ecommerce brands can optimize advertising in a recession

May 21, 2020Online Marketing Newsadvertising, COVID-19, digital, digital advertising, Digital Marketing, Marketing, Strategies, StrategyContent Team

How ecommerce brands can optimize advertising in a recession – ClickZ Author Jason Roussos Date published May 21, 2020 Categories 30-second summary: To ensure economic stability through the recession and in theRead More…

20May/20

How publishers can adapt in times of COVID-19

May 20, 2020Online Marketing Newsadvertising, COVID-19, digital, digital advertising, Digital Marketing, Marketing, publishers, Strategies, StrategyContent Team

How publishers can adapt in times of COVID-19 – ClickZ Author Shrikant R Kale Date published May 20, 2020 Categories 30-second summary: The widespread uncertainty brought on by this crisis has madeRead More…

19May/20

How consumers’ attitudes to advertising changed since COVID-19

May 19, 2020Online Marketing Newsadvertising, COVID-19, customer behavior, digital, digital advertising, Digital Marketing, Insights, Marketing, Peer Network, Strategies, Strategy, UnrulyContent Team

How consumers’ attitudes to advertising changed since COVID-19 – ClickZ Author Tereza Litsa Date published May 19, 2020 Categories 30-second summary: We’ve hosted our latest Peer Network Briefing with Norm Johnston, CEORead More…

12May/20

How to increase market share in the uncertain times of COVID-19

May 12, 2020Online Marketing Newsadvertising, Analytics, consumer behavior, COVID-19, digital, digital advertising, Digital Marketing, Marketing, Media consumption, StrategiesContent Team

How to increase market share in the uncertain times of COVID-19 – ClickZ Author Lana Busignani Date published May 12, 2020 Categories 30-second summary: Slashing advertising budgets until things stabilize is temptingRead More…

01May/20

How COVID-19 is affecting notifications and ads in newsletters

May 1, 2020Online Marketing Newsadvertising, Analytics, Analyzing Customer Data, COVID-19, digital, digital advertising, Digital Marketing, Email Marketing, Emails, Marketing, newsletters, report, research, studyContent Team

How COVID-19 is affecting notifications and ads in newsletters – ClickZ Author Barry Levine Date published May 1, 2020 Categories 30-second summary: Customer engagement platform Airship reports an 18 percent growth inRead More…

07Apr/20

Ad blockers can’t kill marketers who follow these 4 tips

April 7, 2020Online Marketing Newsad blockers, ad blocking, advertising, digital, digital advertising, Digital Marketing, Marketing, StrategiesContent Team

Ad blockers can’t kill marketers who follow these 4 tips – ClickZ Author Tiffany Delmore Date published April 7, 2020 Categories 30-second summary: After enjoying an ad-free online environment, most users won’tRead More…

30Mar/20

Opportunities are coming as third-party cookies are phased out

March 30, 2020Online Marketing Newsadvertising, Analyzing Customer Data, Data, Data-Driven Marketing, digital, digital advertising, Digital Marketing, first party data, Marketing, personalization, third-party cookiesContent Team

Opportunities are coming as third-party cookies are phased out – ClickZ Author Ken Nelson & Alex Kelleher Date published March 30, 2020 Categories 30-second summary: Individuals crave more transparency and control andRead More…