The secret to developing a healthy obsession with the customer – ClickZ Author Craig Dempster Date published February 15, 2021 Categories 30-second summary: To better understand the customer, brands will need toRead More…
Elevating customer service in 2021 – ClickZ Author Steven Petruk Date published February 12, 2021 Categories 30-second summary: Consumers crave human connection in their service interactions. With social distancing still in effect,Read More…
How marketers are embracing hyper-personalization in 2021 – ClickZ Author Mike Edmonds Date published February 10, 2021 Categories 30-second summary: Hyper-personalization is the key to providing frictionless experience online customers have nowRead More…
How to bridge the sales gap with experiences that matter – ClickZ Author Bridgette Darling Date published February 3, 2021 Categories 30-second summary: This holiday shopping season saw record-breaking online sales asRead More…
Pandemic, privacy and the CX: What to prioritize in 2021 – ClickZ Author Rich Smith Date published January 25, 2021 Categories 30-second summary: To fight a crowded digital marketplace, marketers will haveRead More…
2021 is the year to return to smarter marketing basics – ClickZ Author David Greenberg Date published January 20, 2021 Categories 30-second summary: Budgets and resources are changing at the drop ofRead More…
The rise of CX-ops: Why your business strategy equation needs CX in 2021 – ClickZ Author Dr. Gero Decker Date published January 18, 2021 Categories 30-second summary: In times of change, manyRead More…
Optimizing digital experiences will move beyond the marketing department in 2021 – ClickZ Author Shane Phair Date published January 13, 2021 Categories 30-second summary: Digital experiences have to be as seamless asRead More…
Jack of all trades: Why and how CMOs must master data to succeed in 2021 – ClickZ Author Martyn Etherington Date published January 6, 2021 Categories 30-second summary: Digital disruption is requiringRead More…
How to upgrade from ABM to account-based everything – ClickZ Author Dan Frohnen Date published November 30, 2020 Categories 30-second summary: Account-based marketing (ABM) has been an excellent strategy for creating moreRead More…