Tag Archives: brand strategy

20Jun/22

How US food franchise Bar Louie built its localized digital strategy

June 20, 2022Online Marketing NewsB2C, brand awareness, brand strategy, Branding, Case Study, content, digital, Digital Marketing, digital marketing strategy, Facebook, Google My Business, Influencer, influencer marketing, Instagram, localization, Loyalty, marketing localization, More News, personalization, Social, Social & Relationships, Social Media, social media marketing, social media strategy, Strategies, StrategyContent Team

How US food franchise Bar Louie built its localized digital strategy – ClickZ Author Benjamin Broomfield Date published June 20, 2022 Categories Bar Louie was founded in 1990s Chicago as ‘The OriginalRead More…

04Nov/21

Aligning your agency roster to your advertising model

November 4, 2021Online Marketing NewsAdvertising & Promotion, agency strategy, brand strategy, CMO budget, digital advertising, Digital Marketing, digital strategy, Educating leadership, marketing budget management, marketing budget optimization, Media Buying, Media Planning, ROI Marketing, specialist commentary, Strategy & Leadership, Supplier Relationship Management (SRM), talent managementContent Team

Aligning your agency roster to your advertising model – ClickZ Author Bruno Gralpois Date published November 4, 2021 Categories 30-second summary: CMOs often ask, “What is the ideal number of agencies weRead More…