Last year Google announced that it was seeing more searches taking place worldwide on mobile devices than on desktop. This unerring shift towards mobile over the past few years has meant that retailers nowRead More…
In order to have a successful meeting with a potential client, there are some questions you should ask. Here are seven of them, taken from various agency execs. It’s a staple of every jobRead More…
Combining hub pages for key topics with well-planned internal linking can be a very effective strategy to secure consistent search rankings for target keywords. It’s become an essential tactic for publishers andRead More…
Only a fraction of users spend money on in-app purchases, but those who do, spend up big, according to a report from AppsFlyer. The State of In-App Spending report found that whileRead More…
In August ClickZ Live celebrates its 18th annual event in San Francisco with a fantastic line-up of the world’s top speakers and a selection of brand new 100 minute accelerator sessions on theRead More…
Traditionally, online dating services have generated revenue primarily or exclusively through subscription fees, but Tinder, one of the most popular dating apps among younger generations, isn’t a traditional dating service. Last year,Read More…
We live in the age of personalization and customization, where businesses are trying to find ways to personalize their services to better connect with customers. With the internet at your disposal, youRead More…
Great advertising starts when a brand delivers a service to the consumer – rather than an ad, says Forbes 30 Under 30 entrepreneur, Brian Wong. Wong is the 25-year-old co-founder and chiefRead More…
Email marketing may not be new, but it is still an effective way to engage with customers. So how can you create a successful email marketing campaign? An effective email has toRead More…
Many brands have already embraced the power of Instagram, but there are many interesting lessons we can all learn from the Fortune 500 Instagram Report. TrackMaven has decided to analyse the InstagramRead More…