Tag Archives: Agency Spotlight

26Jul/16

Verizon acquires Yahoo’s operating business for $4.8 billion

Verizon has agreed to acquire Yahoo’s operating business in a $4.8 billion cash deal, sealing the fate of one of the internet’s pioneering giants. Under the deal Verizon will amalgamate Yahoo’s search,Read More…

11Jul/16

Why Tencent’s deals with Publicis and WPP are good for global advertisers

The recent partnerships between Publicis, WPP and Tencent shows the Chinese internet giant is serious about moving into the global spotlight and maintaining a qualitative approach to its advertising offerings. Earlier thisRead More…

07Jul/16

Seven questions agencies should be asking prospective clients

In order to have a successful meeting with a potential client, there are some questions you should ask. Here are seven of them, taken from various agency execs. It’s a staple of every jobRead More…