Tag Archives: Gen Z

15Jan/21

Best practices for influencer marketing to Gen Z post COVID-19

January 15, 2021Social Media MarketingCOVID-19, digital, Digital Marketing, Gen Z, influencer marketing, Marketing, Social, Social Media, social media marketing, Strategies, Strategy, TikTokContent Team

Best practices for influencer marketing to Gen Z post COVID-19 – ClickZ Author Lomit Patel Date published January 15, 2021 Categories 30-second summary: Gen Z is leaning on social media and digitalRead More…

26Jun/19

Gen Z consumers: Nearly 100% own a smartphone and spend over 4 hours per day online

June 26, 2019Online Marketing NewsBoomers, consumer behavior, consumer journey, Digital Marketing, Gen X, Gen Z, generations, millennials, mobile, smartphone, Snap, Strategies, time onlineContent Team

This year Gen Z—people aged 16-22—becomes the largest generation globally, surpassing even millennials. To celebrate this milestone, Snap, Inc. partnered with GlobalWebIndex to explore what makes Gen Z tick. The study surveyedRead More…

14Feb/19

Influencer marketing tips: 3 ways to rethink your strategies

February 14, 2019Online Marketing NewsAmazon, Boomers, Coca-Cola, Facebook, Gen X, Gen Z, influencer marketing, Instagram, microinfluencers, millennials, nanoinfluencers, social media marketing, Strategies, TwitterContent Team

Influencer marketing has spent the past few years being “the next big thing” for companies seeking to stand out from the crowd. Although the concept has gotten a significant amount of pressRead More…