Tag Archives: Educating leadership

28Jun/23

Future of marketing: will generative AI mean everything or nothing?

June 28, 2023Online Marketing NewsArtificial intelligence, ChatGPT, content marketing, Educating leadership, Emerging Technology, future of marketing, generative AI, Marketing, StrategiesContent Team

Future of marketing: will generative AI mean everything or nothing? – ClickZ Author Peter Rice Date published June 28, 2023 Categories 30-second summary: The advent of generative AI which is still inRead More…

21Jul/22

CMOs and CIOs: The new growth accelerators

July 21, 2022Online Marketing NewsAnalyzing Customer Data, CIO, CMOs, customer experience, CXO (customer experience optimization), data insights, Digital Marketing, digital transformation, Educating leadership, Industry Developments, marketing technology, Strategy & LeadershipContent Team

CMOs and CIOs: The new growth accelerators – ClickZ Author Michael Collins Date published July 21, 2022 Categories One positive result of the pandemic has been a stronger working relationship between CMOsRead More…

04Nov/21

Aligning your agency roster to your advertising model

November 4, 2021Online Marketing NewsAdvertising & Promotion, agency strategy, brand strategy, CMO budget, digital advertising, Digital Marketing, digital strategy, Educating leadership, marketing budget management, marketing budget optimization, Media Buying, Media Planning, ROI Marketing, specialist commentary, Strategy & Leadership, Supplier Relationship Management (SRM), talent managementContent Team

Aligning your agency roster to your advertising model – ClickZ Author Bruno Gralpois Date published November 4, 2021 Categories 30-second summary: CMOs often ask, “What is the ideal number of agencies weRead More…