Tag Archives: digital breakfast

15Aug/16

What’s holding back CMOs in Asia?

August 15, 2016Online Marketing News#CZLHK, Asia, Big data, CMO, Conference Coverage, customer experience, Customer journey, digital breakfast, Digital Disruption, digital leadership, digital transformation, Insights, localization, Marketing, mobile, mobile marketing, omnichannel, Strategies, touchpointsContent Team

APAC-based chief marketing officers meeting for an exclusive breakfast at ClickZ Live Hong Kong, have outlined some of the key challenges inhibiting transformation of the businesses they work for. Legacy issues, regionalRead More…

19May/16

Filling in the data gaps: How content can be used as a tool for targeting audiences

May 19, 2016Online Marketing NewsAnalyzing Customer Data, bounce rate, content marketing, content marketing association, content strategy, Data, digital breakfast, Metrics, pages per session, plated, Taboola, targetingContent Team

Have we been measuring content the wrong way? Inbar Yagur, Senior Content Strategist at Taboola, gave a talk at the Content Marketing Association Digital Breakfast on how content can be used asRead More…