Customer reviews: The not-so-secret SEO tactic
No matter what industry you’re in or what your business does, you want to be as close as possible to the top of a search engine results page (SERP). And of course,Read More…
Tag Archives: reviews
How a customer reviews strategy can impact SEO
Chris Bullick, Managing Director & Head of Marketing Services for Pull Digital, delivered an interesting presentation at Brighton SEO last week about how reviews can affect purchasing decisions and what this means for SEO. WhenRead More…
Are you paying enough attention to reviews in your local SEO?
Sponsored content in collaboration with ReviewJump. Views expressed in this article are those of the interviewee and do not necessarily reflect ClickZ’s opinions. Customer reviews are an important contributing factor to local search rankings.Read More…
Google manual action penalties due to links for freebies
A month ago, we reported that Google had issued warnings to bloggers over providing links in return for free products to review. Now it seems that the penalty actions reported over theRead More…
Google issues guidelines on bloggers and links for freebies
The practice of brands engaging with popular bloggers seems to have caught Google’s attention, with the search engine offering some advice on what bloggers should do in this situation. Or, as it’sRead More…