Tag Archives: links


Google manual action penalties due to links for freebies

A month ago, we reported that Google had issued warnings to bloggers over providing links in return for free products to review.  Now it seems that the penalty actions reported over the weekend were directly related to Google’s warning last month. Google advised bloggers reviewing goods they’d received free of charge to nofollow any links […]


2016 state of link building survey: five important takeaways

Links are still one of the most important ranking factors in Google search. This was confirmed as recently as March, when Andrey Lipattsev, a Senior Quality Senior Strategist at Google, revealed links, content, and RankBrain as the top three most important ranking factors. This wasn’t surprising information (at least to SEOs), but it was an […]