Tag Archives: Gen X

26Jun/19

Gen Z consumers: Nearly 100% own a smartphone and spend over 4 hours per day online

June 26, 2019Online Marketing NewsBoomers, consumer behavior, consumer journey, Digital Marketing, Gen X, Gen Z, generations, millennials, mobile, smartphone, Snap, Strategies, time onlineContent Team

This year Gen Z—people aged 16-22—becomes the largest generation globally, surpassing even millennials. To celebrate this milestone, Snap, Inc. partnered with GlobalWebIndex to explore what makes Gen Z tick. The study surveyedRead More…

14Feb/19

Influencer marketing tips: 3 ways to rethink your strategies

February 14, 2019Online Marketing NewsAmazon, Boomers, Coca-Cola, Facebook, Gen X, Gen Z, influencer marketing, Instagram, microinfluencers, millennials, nanoinfluencers, social media marketing, Strategies, TwitterContent Team

Influencer marketing has spent the past few years being “the next big thing” for companies seeking to stand out from the crowd. Although the concept has gotten a significant amount of pressRead More…