Tag Archives: email strategy

27Jun/16

Four steps for winning the inbox with email automation

June 27, 2016Email MarketingEmail, email automation, Email Marketing, Email Marketing Best Practices, email strategy, Epsilon, marketing automation, targetingContent Team

Email automation is a strategy backed by strong metrics. It doesn’t have much of a downside, either, as long as you don’t overcomplicate things. At face value, email automation almost seems too goodRead More…

17Feb/16

Three tactics for building a better email marketing program for your B2B company

February 17, 2016Email MarketingB2B, Email, Email Marketing, email strategy, More NewsContent Team

Content marketing done well should always incorporate an effective email marketing strategy. When it comes to building engagement with your target audience, email marketing is sort of like the holy grail. WhenRead More…

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