Apple Cars Hit the Road to Rival Google Street View
California, New York, and Florida among locations to be covered by cars in coming weeks. Apple has confirmed that a fleet of cars will be sent out across the U.S., U.K. andRead More…
California, New York, and Florida among locations to be covered by cars in coming weeks. Apple has confirmed that a fleet of cars will be sent out across the U.S., U.K. andRead More…
In the lead up to his presentation at ClickZ Live Toronto, Finhas Jhaveri, Manager of Digital & Cultural Marketing at Allstate Insurance Canada chats to us about PPC best practices. When itRead More…
Actor Hugh Jackman has partnered with single serve coffee brand Keurig to promote a documentary, Dukale’s Dream, and a fair trade K-Cup offering. When Keurig, actor Hugh Jackman, and Jackman’s New YorkRead More…
At Apple’s keynote during the Worldwide Developers’ Conference, the company introduced plans to upgrade Siri’s voice search capabilities and make Maps more efficient. Yesterday’s Apple keynote at the Worldwide Developers’ Conference (WWDC) inRead More…
Uber sending emails about users’ personal experiences is just one example of a brand leveraging data to deliver great email marketing campaigns. Way back in September of 2014, I wrote about how dataRead More…
Cart abandonment emails have proven profitable for retailers, though sending emails referencing items that were simply viewed can be off-putting and crosses the line for many consumers. Last week I had theRead More…
Most people don’t seem to consider YouTube a social network, but they ought to. The overwhelming majority of views of brand-related content come from user-generated content. By guest columnist Matt McGowan, GoogleRead More…
The global roll out of a new, less data-heavy Facebook for Android phones will help marketers better tap consumers across regions with limited Internet connectivity. The global launch of Facebook Lite forRead More…
If publishers serve misleading native ads, the Federal Trade Commission (FTC) could soon begin to hold them responsible. The Federal Trade Commission (FTC) is warning publishers to clearly label native ads theyRead More…
While big data is helpful to marketers, “little data,” such as inbox placement rates and authentication results, often identifies problems faster for email marketers. Email marketers can get lost in the noiseRead More…