Online Marketing Headlines


 

Let’s build your B2B video marketing strategy based on these examples

Let’s build your B2B video marketing strategy based on these examples - ClickZ Author Kateryna Novatska Date published July 7, 2020 Categories 30-second summary: As videos have emerged to be the most consumed form of content, it is imperative for businesses, both big and small, to build a viable video marketing strategy.  There is a […]
By : Content Team | Jul 7, 2020

Why brands need to take a strategic approach to personalization

Why brands need to take a strategic approach to personalization - ClickZ Author Jean-René Boidron Date published July 6, 2020 Categories 30-second summary: Whilst personalization can be complex, consumers respond positively to it. Recent global research found that 73% of consumers said they expect a personalized journey when they interact with brands digitally and 80% […]
By : Content Team | Jul 6, 2020

The siloed approach to marketing is on its last legs

The siloed approach to marketing is on its last legs - ClickZ Author Ross Shelleman Date published July 6, 2020 Categories 30-second summary: Marketers that have historically approached creative, media, and planning in silos are finding it harder to make adjustments at the pace that a crisis requires. Data now provides the connective tissue to […]
By : Content Team | Jul 6, 2020

Cost of common digital CX frustrations, and how to prevent them

Cost of common digital CX frustrations, and how to prevent them - ClickZ Author Shane Phair Date published July 3, 2020 Categories 30-second summary: Digital CX has become a C-suite discussion and business priority in recent years, perhaps even outpacing the traditional four Ps of marketing as the most important piece. While complex, interactive experiences […]
By : Content Team | Jul 3, 2020
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